Compassion is the feeling of love and mercy aroused when we are confronted with those who are suffering. This feeling produces in us the desire to act in a way that alleviates such suffering - especially for those experiencing poverty.

But frequently our compassionate care is more of an emotional response to an injustice, and less of a strategic one. Here are 4 reasons why the Christian Church needs to take advantage of the growing body of robust, evidence-backed data - and strategically rethink its compassion.